Bartrums’ electric investment boosts recruitment and retention of women drivers

A Suffolk haulage business has lifted its game when it comes to recruiting and retaining drivers in an industry plagued by skill shortages.

Bartrums Road Services Ltd, a third generation family business which will celebrate its 90th anniversary next year, has invested a five-figure sum in 30 new electric power pallet trucks which, apart from making deliveries more efficient, take the driver strain out of moving big payloads.

One of the first members of the Pallet-Track network 14 years ago, Bartrums has focussed on the busy Suffolk, Norfolk and Cambridgeshire postcodes, which are heavy consumers of large agricultural products including animal feed and bags of fertilizer.

There are currently 50,000 HGV vacancies across the logistics sector, where the average age of a driver is 53 – and the problem is likely to get worse as more drivers retire.

Managing director Robert Bartrum is proving the investment is already paying dividends as he has been able to recruit female drivers in what has been a male dominated industry, as well as reduce absenteeism caused by strain injuries.

“It is great for retaining older staff who may not be as agile as they used to be and want to avoid injuries and also reaching out to women drivers who are a great untapped resource for growing businesses like ours,” he said.

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